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Veneration & Refinement: The Ethics of Fashion
Veneration & Refinement: The Ethics of Fashion
  • Home
    • Abbreviations
  • Blog
  • Table of Contents
    • Preface
    • Introduction
    • Chapter 1: Fashion and Privilege: David Hume and Luxury Fashion
    • Chapter 2: Fashion and Poverty: The Whig-Tory Debate
    • Chapter 3: Fashion and Justice: Benedict XVI and Feel Good Fashion
    • Chapter 4: Fashion and Beauty: Adam Smith and Celebrity Fashion
    • Chapter 5: Fashion and Vanity: Max Scheler and Craft Fashion
    • Chapter 6: Fashion and Civilisation: Johan Huizinga and Fantasy Fashion
    • Chapter 7: Fashion and Nobility: Aurel Kolnai and Fast Fashion
    • Chapter 8: Fashion and Power: Agamben and Pryzwara on the Vestments of Power
    • Concluding Remarks
  • Home
    • Abbreviations
  • Blog
  • Table of Contents
    • Preface
    • Introduction
    • Chapter 1: Fashion and Privilege: David Hume and Luxury Fashion
    • Chapter 2: Fashion and Poverty: The Whig-Tory Debate
    • Chapter 3: Fashion and Justice: Benedict XVI and Feel Good Fashion
    • Chapter 4: Fashion and Beauty: Adam Smith and Celebrity Fashion
    • Chapter 5: Fashion and Vanity: Max Scheler and Craft Fashion
    • Chapter 6: Fashion and Civilisation: Johan Huizinga and Fantasy Fashion
    • Chapter 7: Fashion and Nobility: Aurel Kolnai and Fast Fashion
    • Chapter 8: Fashion and Power: Agamben and Pryzwara on the Vestments of Power
    • Concluding Remarks

Daily Archives: January 7, 2018

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Bat drones: Scheler and Smith aren’t surprised

News!, TheoryBy Graham McAleerJanuary 7, 2018Leave a comment

A recent post addressed the Barcadi bat and the challenge it offers to Smith’s ethics (http://www.ethicsoffashion.com/bacardi-bat-adam-smith-stumped/).  The puzzle: How can a brand succeed when the logo is an animal that provokes fear (in most Westeners certainly, and likely many others, too)?   Smith will be much happier learning that the military have an interest in…

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