Luxury houses diluting justice
In an extremely interesting article, Eugene Rabkin mulls over the changing face of luxury (https://www.highsnobiety.com/p/luxury-fashion-appeal-lost-today/). Luxury houses have long sought to shift product but avoid brand dilution. The balance has often been difficult. The new strategy is going swimmingly, the only real cost, justice. Supreme led the way: keep cheap stuff scarce. Rabkin…