Scheler Modified: Levi’s
V&R Chapter 5 proposes Scheler’s estate as the norm of business ethics. I put forward Brunello Cucinelli (http://www.libertylawsite.org/2016/03/23/a-better-account-of-corporate-social-responsibility/) as an ideal of the estate with Patagonia as a modified runner-up (and then downgraded on learning more about its business model: http://www.ethicsoffashion.com/patagonia-actually-moral/). Levi’s has a thoughtful leadership (https://www.fastcompany.com/3067895/moving-the-needle/levis-is-radically-redefining-sustainability) and connects with Scheler at a few points.…